Saturday, 16 Feb 2019

Facebook will shut down these apps because the low user interests


IllustrationIllustration - Facebook will shut down its three apps due to its low usage. All user data will also be deleted within 90 days. The apps are Moves, Hello, and Tbh. All three were closed because they could not get many users.

As quoted from The Verge, on Tuesday, July 3rd 2018, Moves is a fitness application that was launched in 2013 and purchased by Facebook up a year later. While Hello is an Android app that can unify details on Facebook with contact information on the user's mobile phone.

Another problem other than the lack user's interest is the stagnant application development. Both applications did not develop much after launch and have not been updated for more than a year.

Tbh should be a promising app. It is an anonymous social media application that allows high school students to send each other's compliments. This app focuses on youth and anonymity, but aims to spread positive messages.

Tbh is constantly updated and even recently launched messaging features, but it is not enough. Of the three applications that closed, Tbh seems to be the biggest Facebook failure, because this new application was launched 11 months ago and purchased by Facebook in October.

Facebook has gone through a phase where they tried to do experiment with new applications, and many of those experiments do not work. Perhaps in some cases Facebook is more interested in the team behind the scenes rather than the app itself.


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